CONDITIONAL CASHBACK

When Bought With

  • Build Time: 2 Weeks
Paul Thompson - Commercial Director

"When bought with is one of the newer promotions we deliver, creating strategic bolt-on packages drives both a higher average order value and increased  average number of items per order - strategically used, it can deliver breakthrough business growth"

promotion targeting and strengths

Target Market

Product packaging promotions like when bought with drive high value performance gains across both consumer retail and B2B commercial markets.

Promotion Enables
  • Strategic product packaging
  • Increased perceived value
  • layered product bolt-ons

Problems Solved
  • Drive sell out
  • Margin improvement
  • Average order value increase
  • Increased average total items per order

promotion services included

Process Considerations
  • Selection of the correct product and relevant timing
  • Correct products on the same invoice

Customer Service Requirement
  • Email and telephony support
  • Claim management though portal

Marketing Support
  • Reseller onboarding launch
  • Battlecards
  • Co-branded marketing assets
  • Guided call scripts

Finance
  • Process cashback payments

Build Requirements
  • Claim portal
  • Promotion brochure pages
  • Qualifying products page
  • Email notifications

Delivery Time (est)

2 weeks

Promotion Pricing Examples

EXAMPLE 1

Low Volume

Sales forecast: 500 units
Reward Value: £100
Average Product Value: £200-300

Total Risk: £50,000

Cost Per Unit Sold: £58

Promotion Cost: £29,000

EXAMPLE 2

Mid Volume

Sales forecast: 1500 units
Reward Value: £150
Average Product Value: £500-700

Total Risk: £225,000

Cost Per Unit Sold: £43

Promotion Cost: £64,000

EXAMPLE 3

High Volume

Sales forecast: 3000 units
Reward Value: £100
Average Product Value: £300-500

Total Risk: £300,000

Cost Per Unit Sold: £29

Promotion Cost: £85,500

Paul Thompson - Commercial Director

Email: paul.thompson@consenna.com

Phone: 07771 872 309